Alessandro Medici

Principal Service Designer - Foolproof

No budget for research. What can you do?

Research is a key part of our design work. Yet, often limited budget, resources or access to users means that businesses can sometimes deprioritise research in favour of delivery. We will present strategies designers can employ to validate assumptions in these instances.

About the speaker:

Alessandro is a principal service designer with a expertise in the field of design for social innovation; he gained a doctorate focusing on how design practitioners can empower marginalised communities through co-design and bottom-up activism.