Equity by Design? Human-Centred Operations at William Joseph and Its Impact on Inclusive Products

At William Joseph, we believe that designing for equity starts from within. This session will explore how our commitment to human-centred operations not only shapes our internal culture but also enhances our ability to create truly inclusive products. We’ll share how our approach to equity by design fosters a collaborative environment that prioritises the diverse needs of our team, partners, and the communities we serve. By embedding principles of inclusion, accessibility, and empathy into our day-to-day operations, we ensure that every product we create is aligned with the needs of those it aims to serve. Through case studies and practical examples, attendees will learn how we collaborate with organisations making a positive impact on the UN Sustainable Development Goals, and how these partnerships drive innovation and create meaningful change. Join us to discover how a human-centred, equitable approach to design and operations can empower your organisation to deliver products that not only meet user needs but also contribute to a more inclusive and equitable world.

About the speaker:

James Gadsby Peet is the Director of Digital & Strategy at William Joseph, a digital agency dedicated to supporting organizations that align with the UN Sustainable Development Goals. With a deep passion for using digital solutions to drive social good, James brings over a decade of experience in strategy, digital transformation, and user-centered design.

At William Joseph, James leads a multidisciplinary team in creating impactful digital products and strategies for clients across the nonprofit and charitable sectors. His approach is rooted in the belief that equity and inclusivity should be at the heart of every project. This philosophy not only informs the work William Joseph delivers but also shapes the agency’s internal culture, fostering a collaborative environment where innovation thrives.

With a background in both the creative and strategic sides of digital work, James continues to push the boundaries of what is possible when design and technology are used to serve the greater good.